Business activity and description
Founded in 1956, Viking is one of Norway’s leading operators of roadside assistance services. It also provides medical assistance and 24-hour support via its multi-lingual operations centre. Viking’s roadside assistance service is operated through exclusive franchise agreements with service stations in rural areas, providing nationwide coverage to its customers. The company also has a proprietary fleet of towing trucks in the Oslo region.
Deal Information
- Deal size:Undisclosed
- Deal type:SBO
- Turnover:NOK 295 mln
- Bought from:Suletac Holdings
- Date of investment:May 2009
Investment rationale
AAC Capital Partners and Viking’s experienced management team see significant potential in further strengthening the company’s competitive position in the domestic market by securing best practice routines and offering more value-added services to its customers. We believe that our investment experience combined with management’s expertise will allow the company to realise its ambition to become a larger player in its geographic region.